SAP's continuous product and service innovation framework is a systematic approach to identifying, managing, and measuring the return on product and service innovation. It helps you identify strategic opportunities, guide initiatives efficiently and understand the performance of the actual products – resulting in a continuously profitable portfolio.

Consumer Products

Arla Foods
Learn how the SAP provided Arla Foods with integrated, end-to-end support. The result: faster time to market, significantly increased new product sales, and a solid foundation for collaboration with external partners.

Read the story (PDF).

High Tech

Thomson
Examine how this world-leading provider of solutions for the media and entertainment industries streamlined its management of technology projects in 40 research and development centers worldwide.

Read the story (PDF).

Industrial Machinery and Components

Kaeser Kompressoren
Read how one of the world's leading suppliers of compressors and compressed air systems succeeded in shortening its innovation cycle and systematizing its innovation processes.

Read the story (PDF).